The Rainbow, A Remembrance of Covenants Made

God said, “This is the sign of the covenant which I am making between Me and you and every living creature that is with you, for all successive generations; I set My bow in the cloud, and it shall be for a sign of a covenant between Me and the earth. It shall come about, when I bring a cloud over the earth, that the bow will be seen in the cloud, and I will remember My covenant, which is between Me and you and every living creature of all flesh; and never again shall the water become a flood to destroy all flesh. When the bow is in the cloud, then I will look upon it, to remember the everlasting covenant between God and every living creature of all flesh that is on the earth.” Genesis 9

iPhone 4 :: Fultondale, Alabama, after yesterday's late afternoon thunderstorms

What is it about this particular natural phenomenon that causes it to be so endeared by so many? Perhaps it's the scarcity and brevity with which it appears. Perhaps it's the symbolic affirmation that you've weathered another storm, and better things lie ahead. Perhaps it's the familiarity of the story of Noah and his family and the perpetual promise made to mankind. Or perhaps it's just because they're pretty.